I hope everyone is enjoying Valentine's Day. I am sure most people are enjoying roses, chocolates, cards, e-cards, and… well doing you know what!
If you didn't know the 2012 Sports Illustrated Swimsuit Edition went on sale today. The stunning Kate Upton made the cover.
Another stunning model, among many, in the Sports Illustrated Swimsuit Edition is Tori Praver. Her curvaceous body will make men go crazy. Lexus has smartly capitalized on this in a very interesting way for the ad campaign for the all-new 2013 GS sedan.
In a new Youtube video Lexus features the TORI 500, showcasing a real racetrack that was inspired by the design of Tori Praver's body. Supermodels curves are finally being put to good use.
The video shows the process of taking the pictures and making the racetrack. Two professional race-car drivers are tasked with going around the track, in a Lexus GS of course. They compete for a special prize, a victory lap with Tori Praver. Winning feels great, but driving on the racetrack inspired by a supermodel with the supermodel riding shotgun, priceless!
The luxury car company also has four-page spread in the latest issue of the Sports Illustrated Swimsuit magazine. As we all know guys from 13-113 go bonkers for this magazine. Since it features some of the world's most beautiful women.
Lexus, this is genius! Actually I would say that the Tori Praver inspired racetrack is the greatest racetrack designed in history. Please give us more supermodel racetracks!
If you want to drive the track, you can with a Tori 500 game for the iPhone.