Hyundai had an excellent set of Super Bowl commercials this year. “Stuck” and “Team” were two of my favorite commercials overall even when compared to other Super Bowl advertisers. (That essentially means other ad agencies have a lot of work to do for next year's Super Bowl or simply were not thinking or getting paid enough.)
“Epic Playdate” featured the band the “Flaming Lips” this shows what do for fun with your family and of course you do it in the 2013 Hyundai Santa Fe. The commercial mainly appealed to families the targeted market. While I did like this commercial and think it was fun, it wasn't nearly as creative or well done as “Stuck” and “Team.” The Youtube view counts seems to agree with that statement.
Got an opinion about Hyundai's “Epic Playdate” commercial? Leave a comment below and let me know.