Lincoln's “Phoenix” Super Bowl commercial was much better than the Twitter generated “Steer The Script” experiment they tried. This commercial had great images, a nice song, good narration, and got the message across about the improved technology and 2013 Lincoln MKZ. Honestly though I am not sure it measured up against other Super Bowl Spots and automaker ads this year.
Better luck next year Lincoln! I think the look of the new Lincoln MKZ is nice though.
Did you like or dislike this commercial? Leave a comment and let me know.
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Adam loves cars and anything with wheels. He has many interests and passions but he especially loves writing and blogging. Hence starting this auto blog.
Loving that car. It definitely put the car in my brain, but I already forgot the make.
If you forgot the make of the car, than the commercial didn’t do it’s job! 🙂
Does anyone know the name of the music or is there anywhere I could find a complete instrumental version? Any help is greatly appreciated. Thank you.
Hey Rob,
Not sure of what the song is in this Lincoln commercial but I will try to find out for you. Thanks for commenting.
-Cheers
The song that was featured in this Lincoln commercial was an original piece and does not have a name. The company that wrote the piece is called Black Iris Music.
I hope this helps anyone else that is wondering.
I kept looking for quite a while. The composer is Andrew Judah. The song was just intended for the commercial but if you check his official web page you will find some other great content. Really good music.
Anyway, thank you for getting back to me. I appreciate your attention.
Rob thanks for posting that. I am sure others will find it helpful.
Btw all (good) commenters receive special attention on my blog! 🙂